3. WE LIVE IN AN INCREASINGLY FRAGMENTED WORLD
Technology has enabled us to live separately in a globalised world.
We travel and fall in love, starting romances in places away from home. We fall in love, start a family, and then have to move away for work. We are increasingly single - divorces continue to rise and we get married later. Freelancing and working from cafes has also increasingly become a norm.
In a world that is becoming increasingly atomized, our social lives have also become more dispersed. No longer can we look to the local village for our social life. For entrepreneurs like us, we no longer have the benefit - and perhaps annoyance - of interacting with our extended corporate family. And as expatriates, our extended families are far away from us.
In a fragmented world, we run the risk of being just that – cut off from networks and not being surrounded by those closest to us, even while we have the technology to do so.
2. ENGINEERING SERENDIPITY
We live in a post-social world where the use of location-based services is more widespread than before. Back in 2009, when Foursquare brought us the idea of check-ins, users reacted with great enthusiasm. Now I can tell the whole world cool places I've been - hurray! In the past year, Facebook has pushed out Nearby Friends - a feature that allows you to see who else is nearby. And yet, we don't actually encounter our friends more often in person, even with such tools available to us.
For four years, I worked in one of the largest top-tier office buildings in Beijing, China. As it is with every tribe, all the brand name financial services firms opened offices in the same building. But for four years, it was a pain to find someone else for lunch in the same building even though we were all in the same industry, and presumably could benefit from doing more business with each other.
With social networks mapped out, and location based services a given, serendipity can be better engineered today.